Citation

Bross MH, Spellicy MJ. J. Sch. Health 1994; 64(3): 103-104.

Affiliation

University of Mississippi Medical Center, Dept. of Family Medicine, Jackson 39216-4505.

Copyright

(Copyright © 1994, American School Health Association, Publisher John Wiley and Sons)

DOI

unavailable

PMID

7515131

Abstract

Automobile safety belt use among teen-agers remains low despite high crash morbidity and mortality. This article describes a model of a community-based safety belt promotional program. Ten public high schools, with student club and administrative support, were selected from across Mississippi. Safety belt assemblies, which created vivid crash images, were conducted using police officers, ambulance personnel, people with paraplegia, American football players, and others. Low-cost incentives were awarded to buckled students over a 10-week period. Implementation of the program resulted in a mean increase of 21% in male safety belt use and 17% in female safety belt use. Concepts used in the program are reproducible, at minimal cost, by using personnel found in most communities.