@article{ref1,
title="Potential public health importance of the oven ready chip",
journal="Injury prevention",
year="2002",
author="Rowland, Diane and Roberts, I.",
volume="8",
number="4",
pages="328-329",
abstract="BACKGROUND: Chip pan fires are responsible for 25% of fire related injury in the UK, despite government strategies to encourage safer frying. To establish the feasibility of promoting oven ready chips (fries), the residents in a materially deprived ward of London were surveyed. Sample frame: 1073 of 2145 households participating in a randomised controlled trial. RESULTS: Approximately half of those surveyed deep fry, mostly chips, fish, and meat. Ownership of ovens and microwaves was high (99% and 80% respectively). Reasons for deep frying included taste (50%), speed (32%), and tradition (25%). CONCLUSIONS: Improving the quality of oven baked alternatives may encourage consumers to change to safer and healthier cooking methods, with potentially important repercussions for public health.",
language="en",
issn="1353-8047",
doi="",
url="http://dx.doi.org/"
}