@article{ref1,
title="A student competition to develop an innovative alcohol education strategy",
journal="Journal of American college health",
year="1993",
author="Morritz, T. and Seehafer, R. W. and Maatz-Majestic, E.",
volume="41",
number="6",
pages="283-286",
abstract="The authors report on a competition that emphasized peer health education and alternative activities to encourage alcohol-free student behavior during a weekend traditionally associated with the abuse of alcohol. The project was designed to promote activities that would (1) be consistent with education/behavior change theories; (2) generate student &quot;ownership,&quot; energy, and participation; (3) use the creativity and resourcefulness of students; and (4) involve as many university staff members, departments, and community resources as possible. More than seven university departments and 1,200 students were involved in the project.<p /><p>Language: en</p>",
language="en",
issn="0744-8481",
doi="",
url="http://dx.doi.org/"
}