@article{ref1,
title="Individual differences in the "Greek effect" on risky drinking: the role of self-consciousness",
journal="Psychology of addictive behaviors",
year="2006",
author="Park, Aesoon and Sher, Kenneth J. and Krull, Jennifer L.",
volume="20",
number="1",
pages="85-90",
abstract="Although the environmental influence of Greek (university fraternity group) affiliation on drinking has been established, little is known about intrapersonal characteristics that make individuals susceptible to this influence. Self-consciousness (attending to one's self) was hypothesized to represent dispositional vulnerability to environmental influence. The potential moderating effect of self-consciousness on the relation between Greek involvement and drinking was examined longitudinally among college students (N = 319). The effect of Greek status was moderated by private and public self-consciousness and by gender. Specifically, non-Greek members' drinking was not influenced by self-consciousness. However, sorority members increased drinking as private self-consciousness increased, whereas fraternity members increased drinking as private and public self-consciousness decreased. These findings indicate that the "Greek effect" interacts with individual characteristics to affect drinking.",
language="",
issn="0893-164X",
doi="10.1037/0893-164X.20.1.85",
url="http://dx.doi.org/10.1037/0893-164X.20.1.85"
}