@article{ref1,
title="Marketing sober driving",
journal="Proceedings International Council on Alcohol, Drugs and Traffic Safety Conference",
year="2002",
author="Leonard, A.",
volume="2002",
number="",
pages="1227-1229",
abstract="This piece outlines the approach to &quot;advertising&quot; sober driving, as a way of preventing injury and death caused by people who could otherwise drive impaired.<p />",
language="",
issn="",
doi="",
url="http://dx.doi.org/"
}