@article{ref1,
title="Messages in alcohol advertising targeted to youth",
journal="Australian and New Zealand journal of public health",
year="2001",
author="Jones, Sandra C. and Donovan, Robert J.",
volume="25",
number="2",
pages="126-131",
abstract="Objective: To assess young people's perceived messages in three ads for a vodka-based, pre-mixed alcohol beverage, and to assess the extent to which the ads appeared to be consistent with the industry's voluntary code.<p />",
language="",
issn="1326-0200",
doi="10.1111/j.1753-6405.2001.tb01833.x",
url="http://dx.doi.org/10.1111/j.1753-6405.2001.tb01833.x"
}