@article{ref1,
title="PEP/IS: A New Model for Communicative Effectiveness of Science",
journal="Science communication",
year="2007",
author="Kim, Hak-Soo",
volume="28",
number="3",
pages="287-313",
abstract="Public engagement with a problem or an issue relative to science (PEP/IS) is suggested as an alternative and complementary model for understanding the communicative effectiveness of science. PEP/IS is conceptualized as the process of individual and collective problem solving in relation to science and exemplified with South Korean exploratory data. Finally, further steps for improving PEP/IS and related research capability are suggested with communicative effectiveness being anticipated.<p />",
language="",
issn="1075-5470",
doi="10.1177/1075547006298645",
url="http://dx.doi.org/10.1177/1075547006298645"
}