@article{ref1,
title="Listener research in broadcasting",
journal="Sociological review, The",
year="1935",
author="Matheson, Hilda",
volume="a27",
number="4",
pages="408-422",
abstract="<p>[Abstract unavailable]</p>",
language="",
issn="0038-0261",
doi="10.1111/j.1467-954X.1935.tb01946.x",
url="http://dx.doi.org/10.1111/j.1467-954X.1935.tb01946.x"
}