@article{ref1,
title="The Anatomy of A Campaign Against Drunk Driving",
journal="Public relations review",
year="1983",
author="Grunig, JE and Ipes, DA",
volume="9",
number="2",
pages="36-52",
abstract="<p>[Abstract unavailable]</p>",
language="",
issn="0363-8111",
doi="",
url="http://dx.doi.org/"
}