@article{ref1,
title="Commentary on Morgenstern et al. (2017): party-themed advertisements and initiation of alcohol consumption",
journal="Addiction",
year="2017",
author="Parry, Charles D. H. and Morojele, Neo K.",
volume="112",
number="1",
pages="71-72",
abstract="<p>Concerning: Favourite alcohol advertisements and binge drinking among adolescents: a cross-cultural cohort study; DOI: 10.1111/add.12667  The party effect: prediction of future alcohol use based on exposure to specific alcohol advertising content; DOI: 10.1111/add.13509  Content themes of alcohol advertising in U.S. television—Latent Class Analysis;  DOI: 10.1111/acer.12811 </p> <p>Language: en</p>",
language="en",
issn="0965-2140",
doi="10.1111/add.13671",
url="http://dx.doi.org/10.1111/add.13671"
}