
@article{ref1,
title="Risk perception and intention to discontinue use of ride-hailing services in China: taking the example of DiDi Chuxing",
journal="Transportation research part F: traffic psychology and behaviour",
year="2019",
author="Ma, Liang and Zhang, Xin and Ding, Xiaoyan and Wang, Gaoshan",
volume="66",
number="",
pages="459-470",
abstract="The rise of ride-hailing services has been phenomenal in China. However, few studies have explored the links between users' perceptions of risk and their intention to discontinue using a ride-hailing services. Here we report on the development of an integrated model to investigate how perceptions of risk play into a person's decision to stop using a particular ride-hailing service--taking the Chinese company, DiDi Chuxing as a working example. An online survey of 443 users was conducted and the results were subjected to data analysis. The highlights are: (1) users' perception of physical risk is the most important factor negatively affecting users' trust in drivers; (2) users' trust in drivers has a positive effect on users' trust in the ride service platform and their attitude towards the platform; users' trust in the platform positively affects their attitude towards the platform; (3) users' trust in the platform and attitude towards it negatively affects their intention to discontinue using the service; (4) sex, age, and income differences have significant effects on users' risk perception, trust and intention to discontinue use. The theoretical and practical implications of our results are also discussed.<p /> <p>Language: en</p>",
language="en",
issn="1369-8478",
doi="10.1016/j.trf.2019.09.021",
url="http://dx.doi.org/10.1016/j.trf.2019.09.021"
}