%0 Journal Article
%T Individual differences in the "Greek effect" on risky drinking: the role of self-consciousness
%J Psychology of addictive behaviors
%D 2006
%A Park, Aesoon
%A Sher, Kenneth J.
%A Krull, Jennifer L.
%V 20
%N 1
%P 85-90
%X Although the environmental influence of Greek (university fraternity group) affiliation on drinking has been established, little is known about intrapersonal characteristics that make individuals susceptible to this influence. Self-consciousness (attending to one's self) was hypothesized to represent dispositional vulnerability to environmental influence. The potential moderating effect of self-consciousness on the relation between Greek involvement and drinking was examined longitudinally among college students (N = 319). The effect of Greek status was moderated by private and public self-consciousness and by gender. Specifically, non-Greek members' drinking was not influenced by self-consciousness. However, sorority members increased drinking as private self-consciousness increased, whereas fraternity members increased drinking as private and public self-consciousness decreased. These findings indicate that the "Greek effect" interacts with individual characteristics to affect drinking.
%G 
%I American Psychological Association
%@ 0893-164X
%U http://dx.doi.org/10.1037/0893-164X.20.1.85