%0 Journal Article
%T Marketing sober driving
%J Proceedings International Council on Alcohol, Drugs and Traffic Safety Conference
%D 2002
%A Leonard, A.
%V 2002
%N 
%P 1227-1229
%X This piece outlines the approach to "advertising" sober driving, as a way of preventing injury and death caused by people who could otherwise drive impaired.<p />
%G 
%I International Council on Alcohol, Drugs and Traffic Safety
%@ 
%U http://dx.doi.org/