TY - JOUR PY - 2006// TI - Individual differences in the "Greek effect" on risky drinking: the role of self-consciousness JO - Psychology of addictive behaviors A1 - Park, Aesoon A1 - Sher, Kenneth J. A1 - Krull, Jennifer L. SP - 85 EP - 90 VL - 20 IS - 1 N2 - Although the environmental influence of Greek (university fraternity group) affiliation on drinking has been established, little is known about intrapersonal characteristics that make individuals susceptible to this influence. Self-consciousness (attending to one's self) was hypothesized to represent dispositional vulnerability to environmental influence. The potential moderating effect of self-consciousness on the relation between Greek involvement and drinking was examined longitudinally among college students (N = 319). The effect of Greek status was moderated by private and public self-consciousness and by gender. Specifically, non-Greek members' drinking was not influenced by self-consciousness. However, sorority members increased drinking as private self-consciousness increased, whereas fraternity members increased drinking as private and public self-consciousness decreased. These findings indicate that the "Greek effect" interacts with individual characteristics to affect drinking. LA - SN - 0893-164X UR - http://dx.doi.org/10.1037/0893-164X.20.1.85 ID - ref1 ER -