TY  - JOUR
PY  - 2009//
TI  - The Eye, the Brain, and the Auto Industry
JO  - Eye and the auto, the
A1  - Burns, Larry
SP  - 11
EP  - 11
VL  - 2009
IS  - 
N2  - Driven by the opportunity for sustainable personal mobility, the auto industry today is reinventing the automobile using a new ―DNA‖ that will make our future vehicles more energy efficient, more sustainable, safer, and more fun to drive. The new DNA will replace today‘s mechanically driven vehicles – which are powered by the internal combustion engine, energized by petroleum, and con- trolled mechanically – with electrically driven vehicles that are powered by elec- tric motors, batteries, and fuel cells, energized by electricity and its close cousin hydrogen, and electronically and actively controlled. In this talk, Dr. Burns will address the opportunities and challenges presented by the emergence of the new DNA. He will highlight how in- creasing electrification and electronification will increase the intelligence of our vehicles, make them partners in the driving task, and revolutionize personal mobility.<p />
LA  - 
SN  - 
UR  - http://dx.doi.org/
ID  - ref1
ER  -