TY - JOUR PY - 2011// TI - Too True To Be Good? A response to Morton and Mees (2010) JO - World transport policy and practice A1 - Ker, Ian SP - 14 EP - 26 VL - 17 IS - 1 N2 - In a previous issue of this journal (Volume 16 number 2) Morton and Mees presented an analysis and an argument that cast doubt on the validity of behavioral change modification as practiced in Europe and Australia. This paper rejects the Morton and Mees criticisms and asserts the statistical robustness and policy effectiveness of so-called Travel-Smart interventions and solutions.
LA - SN - 1352-7614 UR - http://dx.doi.org/ ID - ref1 ER -