TY  - JOUR
PY  - 2011//
TI  - Behaviour theory and soft transport policy measures
JO  - Transport policy
A1  - Bamberg, Sebastian
A1  - Fujii, Satoshi
A1  - Friman, Margareta
A1  - Gärling, Tommy
SP  - 228
EP  - 235
VL  - 18
IS  - 1
N2  - The aim is to propose a theoretical grounding of soft transport policy measures that aim at promoting voluntary reduction of car use. A general conceptual framework is first presented to clarify how hard and soft transport policy measures impact on car-use reduction. Two different behavioural theories that have been used to account for car use and car-use reduction are then integrated in a self-regulation theory that identifies four stages of the process of voluntarily changing car use: setting a car-use reduction goal, forming a plan for achieving the goal, initiating and executing the plan, and evaluating the outcome of the plan execution. A number of techniques are described that facilitate the different stages of the process of voluntary car-use reduction and which should be used in personalized travel planning programs.<p /> 
LA  - en
SN  - 0967-070X
UR  - http://dx.doi.org/10.1016/j.tranpol.2010.08.006
ID  - ref1
ER  -