TY  - JOUR
PY  - 2017//
TI  - Do framing messages increase support for earthquake legislation?
JO  - Disaster prevention and management
A1  - Vinnell, Lauren Jennifer
A1  - McClure, John
A1  - Milfont, Taciano Lemos
SP  - 28
EP  - 40
VL  - 26
IS  - 1
N2  - PURPOSE        The purpose of this paper is to understand how framing messages about earthquake risk affect judgements about legislation requiring the strengthening of earthquake-prone buildings.     Design/methodology/approach        Scenarios described the legislation with a general population sample (n=271). Two types of framing effects were examined in a 2 (valence frame: positive or negative or positive) by 2 (numerical format frame: frequency/number or percentage) experimental design.     Findings        Scenarios reporting the number of earthquake-prone buildings (negative frequency format) increased support for the earthquake-strengthening legislation more than the same message framed positively (frequency number of resilient building) or as a percentage. Demographic variables such as previous earthquake experience and gender interacted with the framing effects, and other variables also predicted support for the legislation were identified.     Research limitations/implications        These results have direct implications for the use of framing effects messages in communications about earthquake risk and the wider domain.     Originality/value        This is the first study to show that the way the risk is framed affects citizens' judgement of the value of earthquake legislation.     Keywords:      Risk communication, Framing effects, Fatalism, Disaster preparation, Earthquake legislation, Numerical format framing, Risk tolerance, Valence framing    © Emerald Publishing Limited 2017<p />  <p>Language: en</p>
LA  - en
SN  - 0965-3562
UR  - http://dx.doi.org/10.1108/DPM-06-2016-0127
ID  - ref1
ER  -