TY - JOUR PY - 2020// TI - Collaboration or competition: the impact of incentive types on urban cycling JO - International journal of sustainable transportation A1 - Pajarito Grajales, Diego Fabian A1 - Degbelo, Auriol A1 - Gould, Michael SP - 761 EP - 776 VL - 14 IS - 10 N2 - Bicycling is an important mode of transport for cities and many cities are interested in promoting its uptake by a larger portion of the population. Several cycling mobile applications primarily rely on competition as a motivation strategy for urban cyclists. Yet, collaboration may be equally useful to motivate and engage cyclists. The present research reports on an experiment comparing the impact of collaboration-based and competition-based rewards on users' enjoyment, satisfaction, engagement with, and intention to cycle. It involved a total of 57 participants in three European cities: Münster (Germany), Castelló (Spain), and Valletta (Malta). Our results show participants from the study reporting higher enjoyment and engagement with cycling in the collaboration condition. However, we did not find a significant impact on the participants' worldview when it comes to the intentions to start or increase cycling behavior. The results support the use of collaboration-based rewards in the design of game-based applications to promote urban cycling. Keywords: Urban cycling, gamification, engagement, mobile apps, collaboration, competition Subject classification codes:

Language: en

LA - en SN - 1556-8318 UR - http://dx.doi.org/10.1080/15568318.2019.1627619 ID - ref1 ER -