Citation

Lee KM, Lee MJ, Kim HJ. J. Hosp. Leis. Sport Tour. Educ. 2010; 8(2): 60-73.

Copyright

(Copyright © 2010, Hospitality, Leisure, Sport and Tourism Network, Publisher Elsevier Publishing)

DOI

10.3794/johlste.82.192

PMID

unavailable

Abstract

As the event industry has grown, the event management curriculum has become an increasingly important issue in higher education (HE) in Korea. This empirical study compared student and industry practitioner perceptions of the event management curriculum in Korea. Findings showed that event marketing and planning were the focal points of event management education. Findings also revealed significant differences in perceptions of the event management curriculum between students majoring in event management and industry professionals. Implications for the academic community are discussed.