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Journal Article

Citation

Welker MARINAA. Cult. Anthropol. 2009; 24(1): 142-179.

Copyright

(Copyright © 2009, American Anthropological Association, Publisher John Wiley and Sons)

DOI

10.1111/j.1548-1360.2009.00029.x

PMID

unavailable

Abstract

In 2002, male village leaders and youth living near a transnational mining corporation's operation in rural Indonesia attacked a group of visiting environmental activists. I analyze the moral commitments of the corporate managers who provoked the attack and the village elites who organized and executed it, turning to the context of the burgeoning Corporate Social Responsibility (CSR) industry to grasp the broader dimensions of the beliefs and practices through which managers and elites legitimized their actions. This essay shows that the CSR industry is coevolving alongside environmental advocacy campaigns and grassroots corporate security models.

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