Citation

Ketola T. Corp. Soc. Responsib. Envir. Manag. 2008; 15(4): 199-209.

Copyright

(Copyright © 2008, John Wiley and Sons)

DOI

10.1002/csr.142

PMID

unavailable

Abstract

Rampant shadows undermine true corporate responsibility (CR) when companies try to keep up appearances by fair means or foul. This paper studies the thoughts, words and deeds of CR actors in their Jungian context. The aim is to help CR actors to understand different CR behaviour and to gain new insights into developing CR values, discourses and practices.