Citation

Conner RF. Eval. Program Plann. 1988; 11(2): 179-187.

Copyright

(Copyright © 1988, Elsevier Publishing)

DOI

10.1016/0149-7189(88)90010-9

PMID

unavailable

Abstract

This paper presents a preliminary report on a study of current health promotion/disease prevention efforts outside of the United States. This research has involved visits over the past three years to a variety of health promotion programs in Eastern and Western Europe, Asia and the Asian subcontinent, and Central and South America. The main goal of this study was to develop new insights into the more and less effective ways to promote health and prevent illness and disease by understanding how other cultures conceive of and approach issues related to health, wellness and illness. Another important goal was to analyze the ways in which these health promotion programs evaluated their effectiveness. The findings from the study demonstrated revealing differences in approaches to health promotion between Eastern and Western cultures and between developed and developing countries. In addition, there were important differences in epistemological approaches related to evaluation.