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Journal Article

Citation

Birtel MD, Crisp RJ. Psychol. Sci. 2012; 23(11): 1379-1386.

Affiliation

Centre for the Study of Group Processes, University of Kent.

Copyright

(Copyright © 2012, Association for Psychological Science, Publisher John Wiley and Sons)

DOI

10.1177/0956797612443838

PMID

23019142

Abstract

One of the ways in which therapists treat anxiety disorders is to expose patients to a fear-evoking stimulus within a safe environment before encouraging more positive stimulus-related thoughts. In the study reported here, we adapted these psychotherapeutic principles of exposure therapy to test the hypothesis that imagining a positive encounter with a member of a stigmatized group would be more likely to promote positive perceptions when it was preceded by an imagined negative encounter. The results of three experiments targeting a range of stigmatized groups (adults with schizophrenia, gay men, and British Muslims) supported this hypothesis. Compared with purely positive interventions, interventions in which a single negative encounter was imagined just prior to imagining a positive encounter resulted in significantly reduced prejudice. Furthermore, reduced anxiety uniquely derived from the mixed-valence imagery task statistically explained enhanced intentions to engage positively with the previously stigmatized group in the future.


Language: en

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