Citation

Nathanson AI. J. Commun. 2004; 54(2): 321-336.

Copyright

(Copyright © 2004, International Communication Association, Publisher John Wiley and Sons)

DOI

10.1111/j.1460-2466.2004.tb02631.x

PMID

unavailable

Abstract

An experiment with 5-7- and 10-12-year-old children compared 2 approaches to mediating children's violent television viewing. Factual mediation provided children with facts about a violent program's production techniques. Evaluative mediation provided negative evaluations of the program's characters. The findings revealed that evaluative mediation was the most effective strategy for promoting positive outcomes, particularly for younger children. Factual mediation had either no effect or increased some children's vulnerability to media violence. The implications of these findings for developing mediation strategies and media literacy programs are discussed.